Online Business Advertising
In my last post I discussed a process whereby you could increase the Page Rank of your YouTube Channel. I mentioned in that post that I had been told that to increase the page rank of your YouTube channel that you needed to do Google searches for comments on YouTube videos and then to comment on them while you were logged in to your YouTube Channel.
Online Business Advertising Preliminary Results
In that post I mentioned that the search term in a Google search bar would be
"Keyword String" "channel comments" site:youtube.com/user. I also mentioned in that the article that I was referring to, stated that I needed to comment 5 times for a keyword term, 3 times per week for three weeks, and that the channel that I was optimizing had at least three videos on it.
I did that 2 days ago for a new channel and today while searching for new videos to comment on, that URL came up showing a PR of 3. Maybe this was a quirk or a Google Dance, but it certainly got my intention. I am going to keep this process going for the stated 3 weeks for sure, now that I have seen those results in real time.
Lonny Heiner
Local Business Advertising Online
Business Advertising Online Online Agency
Topic: Small Business Online
Marketing
Edmonton Online Business Advertising Service
I have discovered a tool which will analyze your local business based upon your local business phone number. This tool will look up your phone number and then search the entire Internet to find out just how well your Edmonton Online Business Advertising Service are doing. It will give you a score, and then it will rank each significant Internet marketing tool for your effectiveness. This tool will tell you immediately if you need to take swift corrective action in your internet marketing and advertising efforts for your local Local business.
Should you find that your scores are high, congratulations! We applaud you. If your scores are very low or shows that you have areas that need improvement, you need to work on those to achieve ultimate success in your local business. Remember, if you are not found on page one of a local search engine, you business will not be found at all. If you have an extremely attractive website, and your website URL is not on the first page of a search request, that pretty website is not worth anything, because none is looking at it except the owner and the employees of the company.
Use the Edmonton Online Business Advertising Agency Tool
Simply click the hyperlink contained in the above heading, and on the website that comes up, type in your Internet local Local business phone number to get your free Internet Marketing Score and Free Edmonton Small Business Online Marketing Service report.
Take action, go to this link, Edmonton Online Business Advertising Service Now.
Read the report. Study the areas in which you may have a deficiency. If you need help defining your marketing needs, you may want to visit the Edmonton Online Business Advertising website for assistance.
Topic: Edmonton Small Business Advertising
Lonny Heiner
Edmonton Local Business Advertising
Edmonton Online Business Advertising Agency
Fri 17 Feb 2012 005013 GMT
Edmonton Small Business consultants
I have been doing some research on the new YouTube Channels, and I have discovered a very interesting claim. The Claim is that it is possible to build a PR 4 or 5 YouTube Channel site in 6 to 8 weeks. Further, the process described is fairly simple and involves 15 to 30 minutes a day, 3 days per week, for 3 weeks.
How to Build a High Page Rank YouTube Channel
Here is the process. Set up a YouTube Channel, say it is Small Business. The url of that channel would be http://youtube.com/user/smallbusiness. Now, if that channel is not available, do not fret just ad a number after it.
Now, upload 4 or 5 videos to that channel which have been properly configured videos with keywords that you have optimized your Small Business website for, and a description which includes your site URL, and a succinct statement about your business. Next, go to a Google search and in settings turn off local search, set the number of searches for 100. Use firefox and turn on SEOQuake. Search for: "small business" "channel comments" site:youtube.com/user. Now with SEO Quake on, scroll down the 100 results and pick 5 PR 5 or PR6 video channels to comment on. Watch the video and do a non spammy good comment. Be sure that you are logged into your channel account.
Do this search 3 days per week, commenting on 5 PR 4, 5, or 6 videos a day. Continue this process for 3 weeks and then forget about it. This is what I am being told and i will be back in 4 to 6 weeks to report to you my results.
Now, assuming that you get the ranking, what next? Upload your client videos to that channel and make it a favorite. Maybe get a Veretekk Gold account and get your videos posted on their high PR accounts?
This is truly an interesting concept.
Lonny Heiner
Edmonton Small Business consultants
Local Business Advertising
Wed 15 Feb 2012 233955 GMT
Small Business Marketing
It probably does. And there are many ways to do it. All do take time and patience, and diligence to keep them working. Most of you small business owners do not have the current knowledge of just what to do, and all of you are being hit upon by every huckster, and a lot of professionals, and how do you sort them out?
The Too Good To Be True Test
The first litmus test is if it sounds too good to be true, it is probably true. Always ask for references, and get a phone number that you can personally call, not a website with a thousand testimonials. As for website searches for keywords of former clients. See if the Google places pages come up. See how many of the organic results are actually on page one, and if so how many are above the fold.
Brick and Mortar need Google places First
The reason for this is that it takes 3 weeks or more to start working, but then it appears above the organic results. it is usually cheaper to set up a good Google places campaign than a SEO campaign for the organic results. But, you object as a small local business is to make money, so you need both and you also need to pay attention to Social networking, especially FaceBook.
Lonny Heiner
Edmonton Advertising Agency
Mobile Local Business Advertising
Mon 13 Feb 2012 231217 GMT
To insure a significant increase in your internet generated small local business buyers, there are several things that you can do, or cause to have done.
Small business Marketing Actions
- Create An optimized small business website
- Create a mobile version of your small business website
- Create a Google Places listing
- Create a small business facebook fanpage
- Create a twitter profile
In reality, these actions are essntially beyound the abilities of most small business owners. Even though many small business owners are computer literate, most will wand, and should, attend to the propper day to day running of their business and find a professional to take care of these details.
Finding Small Business Marketing Consultants
This can best be done by trying to find someone in your Local Business area capable of doing such work. Normally it is NOT, your local webpage designer. They can design the webpage, but generally are as much in the dark as you are when it comes to small business marketing design and optimization.
Perform search engine searches for all or part of the following phrases:
- Small Business Marketing Agency
- Local Business Marketing Agency
- Small Business Advertising Agency
- Local Business Advertising Agency
- Small Business Marketing Consultant
- Small Business Advertising Consultant
- Small Business Marketing Service
- Local Business Advertising Service
Lonny Heiner
Small Business Marketing
Local Business Advertising
Black Hat is BAAAAAD
Small Business OWNERS, Beware Black Hat Techniques
I feel compelled to post this article, Blog. Or Warning to all newbie's, would be Internet marketers, persons of local Internet presumed expertness. Black Hat, alias automated stuff will get you banned, thrown out, lose your entire investment and potentially cause you to lose a client, if you are posing as an Internet marketing consultant.
You have probably heard of SENUKE, and various Spinners. As your mother would say to her daughter, just say no. Goggle is not stupid. Goggle is a very rich kid. Goggle has the best statisticians, mathematicians, the best of everything and they have thousands of them. You can not fool Goggle. Don't Even Try.
If it sounds too good, what is the answer? Yes, you already know the answer, so I think that we can just end this discussion here.
Summary
Whether you are new, or weather you are just not using your brain, do not use Black Hat Marketing techniques if you wish to succeed in using the Internet to obtain customers for your small business.
Lonny Heiner
Edmonton Marketing for Small Business
Local Business Advertising
Don' Use Blackhat, Small Business Owners in Edmonton
Small Business OWNERS, Beware Black Hat Techniques
I feel compelled to post this article, Blog. Or Warning to all newbie's, would be Internet marketers, persons of local Internet presumed expertness. Black Hat, alias automated stuff will get you banned, thrown out, lose your entire investment and potentially cause you to lose a client, if you are posing as an Internet marketing consultant.
You have probably heard of SENUKE, and various Spinners. As your mother would say to her daughter, just say no. Goggle is not stupid. Goggle is a very rich kid. Goggle has the best statisticians, mathematicians, the best of everything and they have thousands of them. You can not fool Goggle. Don't Even Try.
If it sounds too good, what is the answer? Yes, you already know the answer, so I think that we can just end this discussion here.
Summary
Whether you are new, or weather you are just not using your brain, do not use Black Hat Marketing techniques if you wish to succeed in using the Internet to obtain customers for your small business.
Lonny Heiner
Edmonton Marketing for Small Business
Local Business Advertising
Edmonton Business
How do I promote a site or a keyword for a site?
There are many ways to do keyword promotion for a specific small business page on a specific website. A few of these follow:
Article promotion
Most people who grasp article promotion think that all they should do is write articles and then post thema to Article sites. When you post to article sites you need to follow the rules for good SEO, having your principle Keyword in the Title, use the keywords several times in the article . have the keywords near the bottom of the article and follow the rules for your signiture box, in which you want a hyperlink to your website.
This is, in fact a very good strategy, if done consistanytly with good helpful origonal content. But, like Emeril, the national cooking Chef likes to say; "lets kick it up a notch". This can be done with your writing just as it can be done with cooking. Write those articles, but create an index of them by title and URL which includes where they were posted. As you write mor articles, refer to previous articles that you have written, with a hyperlinked keyword phrase, thereby, "Kicking the link juice up a notch!
Blog promotion
Blog promotion works the same way as Article promotion, including the reference to kicking it up a notch. We will be discussing which blogs to use a little later, but for now do what you are comfortable and write origonal content every day just as you did for the articles.
Each of these processes are similar, however in the videos you have the ability to Create the title, use keyword tags and have a video description. The title must always contain the keyword that you are promoting. The description should contain the specific URL that you are promoting. If you are a local or small business the description should also contain your businss name, address, and phone number.
Post these videos at various video posting sites, including YouTube, which Google owns. Post the same video with Alternate titles and meta description as many times as you have unique metadata to post. Spiders can read the metadata, not the video.
News releases
News Releases are very powerful in helping rank a website. Do some research on the proper procedures for posting news releases and use them sparingly.
Pictures
Pictures are a little recognized secret weapon. Assemble a lare volume of photographs relevant to your business and post them on prestegeous and high volume photo posting websites. These sites normally have good ranking and spiders in existance. Use keywords to name each of these pictures. Now, when writing articles, blogs or making videos, or any web content, link to these pictures. This ads a lot more backlinks to your effort.
Veretekk, The SEO Weapon of Choice
There is a system of highly integrated aged URL's and software designed for Search Engine Optimization to make all of this process very easy to do. It allows you to create blogs that Google or no-one else can cancel, as one of the major blog systems today does. With this system you can post your articles, blogs, pictures, and more to very aged domains?
The Veretekk Gold system allows you to do this extremely well. There is a learning curve to it. It is not a push button system, as no such valid systems exist today.
I will be discussing the power of the Veretekk Gold and Platinum systems in future posts. I hope that this article helps.
Lonny Heiner
Edmonton Business
Local Business Advertising
Edmonton Business
Google Places Categories
In the Google Places setup, you need to select a Category from the Google Drop Down list for the first category. This is mandatory for good optimization. Then once that is done you may create 4 more categories. Too many words will get you bad rankings over time. Currently local testing and local wisdom says to use the 2334 rule, 2 word, then 3 words then 3 words, then r words. So for Dentist office you may pick the Dentist category, which is in the Google drop down box. Then attempt to maximize relevant keywords within the above formula to provide a large potential categories list.
A set of categories might be:
Dentist
Sedation Dentist
Teeth whitening Dentist
Veneers dental clinic
Dental implants denture service
The most important criteria about categories, is that they must represent Who, not what you do! It is also important never to use the city in a category.
Google Places Description for a small business.
The description is limited to 200 characters and you need to use as many as you can, without keyword stuffing. Mention the city only once. Do not use any category words. Use the main keyword only once. Try to make this sound very normal and make something that you would not be embarrassed to have on your business card. If your main keyword is also a category, use other words that when used with that word will increase chances for searches and or use words that refer to the same niche. This way you will not be penalized by Google for stuffing. It is important to never use a Post Office box for an address.
Create an email address specifically for the listing that contains your main keyword. Keyword@gmail.com.
Additional Details
This section of the Google places setup is for creating dozens of more keyword hyperlinks.
Examples
Go to my Dentist Facebook Profile, (hyperlink).
Create hyperlinks to all of your citation sites, review sites, picture sites, video sites etc, all of which are remotely located on other websites which you do or do not control and some of which are authority sites.
Reviews and Coupons
You should make good use of these options, using Keyword type hyperlinks as we discussed above.
Lonny Heiner
Online Business Advertising
Local Business Advertising
Online Business Advertising
Google Places Offline Optimization
Google Places Offline Optimization is everything that you do OFF of your Google Places site that you are in the process of creating.
Principal Offline Optimization Activities
- Claiming Directories
- Video promotion
- Picture Promotion
- Article Promotion
- Review Promotion
- Website Promotion
- Backlink Strategy
Claiming Directories
It is important for you to search for and claim your listings on other sites. Google aggregated citations from sites all over the internet such as produced by Yelp, Yahoo, Bing and others to create the initial Google maps. Now, when you claim them, it ads credibility to your new Google Places listing. I will be having specific posts on this issue in the future.
Video promotion
Video promotion is important, and since Google owns YouTube, guess where you should first post? There are over 50 places on the internet to post videos to. Each of these videos must have an optimized title, Description and keywords. Google allows 5 videos on your Google Places site and They should each come from a different location.
Picture Promotion
Promoting pictures is not routinely done by people advertising their businesses online. Google Places allows 10 pictures and they should be hosted at prominent websites. The title tags should also be optimized for your primary keyword phrases.
Article Promotion
It is important to have multiple articles posted at well visited websites which contain your citation and a link to your website.
Review Promotion, Website Promotion, Backlink Strategy
I will be covering these in a continuation of this discussion.
Lonny Heiner
Online Business Advertising
Local Business Advertising
Online Business Advertising